AR APP & INTERNAZIONALIZZAZIONE
Moto Factory Italia is a network made up of two important Italian companies in the two-wheeled world that represent, each for its own market segment, the elite of the tricolor, who have joined together to give birth to "Moto Factory Italia" with a single goal: to internationalize the best of Made in Italy in the world of aftermarket and motorcycle accessories.
On the one hand, LeoVince, a leader in the design and production of exhaust systems and carbon components for the motorcycle after-market. Constant product research, innovation and improvement of production processes to meet all its customers' needs-this has been LeoVince's mission for 70 years.
On the other hand, Mytech, a brand of Meroni F.lli, a point of reference in the motorcycle touring sector, which makes accessories (such as cases, kickstand enlargement plates, paramotors and guards) with a high degree of innovation and design by pandering to the real needs of the motorcyclist, through more than 60 years of experience in the manufacture of high-strength aluminum and steel parts, to enable him to enjoy the experience on two wheels to the fullest.
We look to the future with the eyes and ambition to grow and develop our business to new markets and enhancing the customer experience for our customers through the use of artificial intelligence.
For the ROCK 2024 project, Moto Factory Italia is looking for developers to create an application that allows through AR to show our products directly on the user's bike, in order to improve the shopping experience of our customers and offer them an increasingly innovative and high-tech standard; it is also looking for startups and SMEs that can help it penetrate the motorcycle market, especially the Asian one, in order to export its Made in Italy products, synonymous with quality, style and sophistication.
The project is aimed at startups working in the field of App development for the main operating systems and startups and SMEs that have a strong propensity for internationalization, knowledge of the motorcycle market and trends in the areas of interest.
The selected companies will have the opportunity, on the one hand, to advertise themselves through their product to a wide audience and will be able to use our brands as testimonials, thus opening valuable doors for their growth, and on the other hand, thanks to Moto Factory Italia's contacts, they will be able to expand their network of contacts, proposing themselves as new market developers.
Finally, they will have the opportunity to participate as our industry partners and intermediariesin EICMA, the world's leading motorcycle trade show, to be held in Milan in November 2024.
During this event, they will have the opportunity to meet with representatives of leading companies in the motorcycle industry to whom they will be able to present their innovative projects and showcase their expertise by networking.

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